Keywords Optimization

Keywords Research and Optimization

One of the most important parts in SEO is keywords research. Your keywords should be related to your website theme, services, and products. For new website you should go with long tail keywords. It help to rank easily and start getting traffic.

There is lots of tools those help to find keywords like Google keyword tool, word tracker, Keyword discovery etc.

If you are offering software development services. Then you will target keywords like “software development company”,” software development solutions” etc. You will use these keywords in web site content, Title, Metas, Headings. Anchor text etc. keyword optimization in content on-page is very important to be relevant to the search engines.

Another term for content writing is keywords density. The "keyword density" is referring specifically to how often a keyword is used in your copy of the in-page. I feel 3-5% is best.

The formula for the keyword density is quite simple.
1. Count how many words you have on your page.
2. Count how many times you have used your keyword
3. Apply this formula

Keyword density = ([key word count]) * 100 / (total word count]